Our Story & Mission
From humble beginnings in 2010 to becoming Bangladesh's trusted feed ingredient importer — built on quality, compliance, and commitment.
Who We Are
Wiseman Guidance Group (WMGL) was established in 2017, building upon a decade of experience in feed ingredient trading. We are a leading importer and distributor of premium fish meal, fish oil, vegetable fats, and other feed additives for Bangladesh's aquaculture and poultry industries.
With offices in Dhaka and port operations in Chittagong, we manage the complete import cycle — from international sourcing and LC-backed procurement to customs clearance, warehousing, and last-mile delivery.
Our Vision
"To become the most trusted feed ingredient sourcing partner for Bangladesh's animal nutrition industry."
Our Mission
"To provide high-quality, affordable, and reliably delivered feed ingredients that enhance the productivity and profitability of our clients."
What We Stand For
Integrity
We operate with full transparency in pricing, documentation, and trade terms — every time.
Quality
We source only from certified suppliers and verify product quality at origin and on arrival.
Partnership
We build long-term relationships based on mutual trust, reliability, and shared growth.
Global Reach
Our supplier network spans India, Malaysia, and the Philippines, ensuring supply chain resilience.
Compliance
Full regulatory compliance with Bangladesh import laws, customs, and trade standards.
Reliability
Consistent delivery schedules and proactive communication at every stage of every shipment.
Our Team
Md. Azimuddin
Managing Director & CEO
Over a decade of experience in international feed ingredient trade and Bangladesh agro-industry.
Sanzida Khatun
Director of Finance & Operations
Responsible for financial management, compliance, and day-to-day import operations.
Our Credentials
All import operations are fully authorized and compliant with Bangladesh trade regulations.